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Language Foundations

IBL Code

International Business Language

Image,manners, etiquette and customs in a multi-cultural world

While willing to sort out the chaos incurred by international business and culture in the global village, I developed a language, a language based on a thorough acquaintance with western manners protocol on one hand, the understanding of common business interests of people of different cultural and religious background and the need to bridge the gap; and on the other, a comprehensive observation of all areas that require a new conceiving of business culture.

IBL Code - the international business language described in this book represents some 90% of the basic communication between humans (10% based on acquaintance with local customs, especially in social or business situations).

This business language constitutes a large scope, yet detailed reference to all aspects of professional communication based on networking theory, which turns to be a decisive factor in a world of people who do not know each other, and up to appearance which is supposed to pass on adequate messages at any time, in any place. It provides a valuable tool for a better knowledge of international hospitality practice, business culture and protocol while taking care of not losing personal identity.

For example: the concept of contemporary business culture proving that time is money, thus a precious value, is accepted by any business person wherever she/he comes from, no matter whether she/he is comfortably sitting at the office in Silicon Valley, or driving a 4x4 car patrolling diamond companies in South Africa or managing her/his team of programmers in New Delhi, India. For an effective time management of everyone and in order to enable communication between business people in remote locations worldwide, a common language is required, connecting cultures and traditions despite differences.

Basic example of this language is the concept of being "just in time". Business people willing to have a video-conference call, will have to prepare themselves and attend the event in a state of full attention and energy at the appointed time – regardless that it may be late at night for an attendee, while "siesta" time for the second attendee or time for prayer for the third one. International business language aspires to be an universal language, set uniform rules, regardless of geographical location, culture, religious or traditional practices of any kind. The purpose of this language is to communicate in the same language while saving time and avoiding divergent interpretation in various situations.

This book aims to be:

  1. Your professional guideline in the scene of business culture, leader in this domain.
  2. A benchmark, a reliable reference used by senior managers (businessmen, politicians, diplomats, members of the media) worldwide.
  3. The tool for a behavior in accordance to the Uniform Code of International Business Practice and Etiquette. The aim of the international business language is to bring together all the involved parties to talk the same language, introducing this global competition under all its various aspects, to enable you to be prepared to the opportunities that may occur so that you can take advantage of them, develop self-confidence based on knowledge and awareness of your strengths and weaknesses, to refine your skills as how to "market" yourself - by providing you a wide array of useful tools in the fields of image communication, appearance in any place in the world.

The guide consists of eight parts:

  1. A Multicultural World – outlook and knowledge of concepts and changes which occurred in the recent years in the global business world, such as business dynamics – "Time is money", culture of time, relocation, women in business, importance of appearance as well as homosexuality as acceptable and normative topic.
  2. Smart networking – this chapter deals with communication and self-marketing, introducing yourself and your role in a smart way, your business card as part of personal image and code of practice in web networks.
  3. Messages - verbal communication techniques and knowledge of non-verbal communication.
  4. Code of business dressing – acquaintance with styles of dressing as an international language, choose the right apparel for business and informal meetings, and what should you take for a trip.
  5. Hosting skills - a common practice to better know a business partner is to invite her/him at dinner, hosting skills consists in mastering the art of how to host and how to be a guest; all what you need to know to make you feel that you're "in" – not necessary an expert but enough to feel that all these rules and etiquette are not stranger to you: for example special fine foods or wine culture in an official dinner...
  6. Etiquette and business culture – how to behave at a workplace, when interviewed by a senior manager - rules of protocol.
  7. Effectiveness in public performance and media – creating messages intended to journalists, radio broadcasted messages, mastering your messages, speeches and blogs.
  8. Knowing each country's customs - information on 30 countries where you may travel to. What you should know in order to achieve your goal.

The purpose of the site:

The website aims to be a source of professional reference of selected contents from the book and its comments as needed in two ways: the one is through new articles and the other is close personal accompaniment with the option of on-line questions in the frame of personal counseling.

IBL Code - International Business Language Code

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